| Dr. David Blakesley (blakesle@purdue.edu) Office: Heavilon 302; Phone: 4-3772 Office Hours: T/Th 12-1, 3-4, and by appt. http://web.ics.purdue.edu/~blakesle/index.html |
English 680B Fall 2007 T-Th 10:30-11:45 Heavilon 2127 |
http://www.digitalparlor.org/fa07/blakesley1/
This course will take Kenneth Burke as an exemplary figure in the genesis of rhetoric, composition, communication, cultural studies, and literary theory in the twentieth century. The focus will be on Burke’s continuing relevance for our understanding of key rhetorical principles (identification, context, terministic screens), of emergent subjects in the field (visual rhetoric, complexity theory, cultural studies), and of the relationships between rhetoric, composition, new media, and literary theory. Course readings will include primary Burkeian texts (some of which are newly published) and secondary work by contemporary rhetoricians and theorists. Coursework will include regular responses to the readings and a major print or multimedia project.
KB Discussion List . In existence now for 9 years, this list includes approximately 240 members from many different fields of study. I would like each of you to join the list and “lurk” or participate (as you choose). List traffic is usually light but will pick-up now and then as people ask questions or introduce topics. To learn about how to join the list, visit http://kbjournal.org/mailing. I am the list moderator.
Bibliography and Archival Project. http://www.cla.purdue.edu/dblakesley/burke/index.html
This site includes a repository of past conference papers, searchable bibliographies, hypertext essays, and more.
KB Journal http://www.kbjournal.org
In addition to newly published articles on Burke, the journal features discussion forums, bibliographies, information about the Kenneth Burke Society, announcements, and more. KB Journal is hosted at Purdue.
| In-Class Responses | 30% |
| Midterm Essay or Conference Paper | 20% |
| Print or Multimedia Project | 50% |
Total |
100% |
Attendance is required at all scheduled meetings. More than three unexcused absences may result in a lower grade for the course. Excused absences may be granted for religious holidays or university-sponsored events, provided you make a written request to me no less than one week in advance and that you complete any required work before the due date. Being excessively or regularly late for class meetings can be counted as an absence.
In the event of a major campus emergency, course requirements, deadlines and grading percentages are subject to changes that may be necessitated by a revised semester calendar or other circumstances. You can acquire updated information from the course website, by emailing me, or by contacting me through the English Department at 765-494-3740.
Follow the links at the bottom of this page for a schedule of assignments for each week this semester. Within each week, you will find daily listings of assignments. Each bullet point for the day is a different task for you to complete. Unless specifically noted otherwise, all assignments are to be completed before class on the day listed.
This course calendar may be updated throughout the semester. I'll notify you about any major changes, but you are still responsible for keeping up with the current schedule.
IMPORTANT: You must visit all of the links provided within the course calendar. There are many links to follow and read. Make sure you visit all of them. Some links provide easy access to other parts of the class site which will help you in your assignments. Some links are to required readings. Others provide you with detailed instructions on completing the assignments. Eventually, you may come to know the instructions which supplement assignments that are repeated throughout the course, but it's still a good idea to continue to revisit the instructions to make sure that you are satisfying all of the requirements.
Aug 21: Introduction to the Course
On your own . . .
Aug 23: Special Guests
On your own
describe where you are from
give your course of study and year
talk about your academic and professional goals
describe what you would like to get out of this course
share at least one thing personal about yourself (a hobby, your favorite sport, a favorite activity, etc.
Aug 29: The Elements of Dramatism (1-47)
Weekly Reading Response 1: Respond to either questions 2 or 4 on pages 44-45. They're reproduced here for easy reference (and citation). Use this tag (and any others that are relevant) in the categories field: Dramatism.
2. Burke chooses drama as a metaphor for analyzing human behavior, which allows him to approach questions of motives through a lens that emphasizes people as actors using symbols to influence each other and their scenes. A metaphor is a way of seeing one thing in terms of something else. What happens when you think of human behavior not as dramatic, but in terms of chemical reactions or cause and effect, as in psychology? What is involved, for instance, when we say that addictive behavior is the result of chemical imbalances? Or what if we think of behavior in terms of money, as in economics? What is involved, for instance, when we say that people are commodities, human “resources”? Think of some other metaphors that describe human behavior in terms of something else and consider the consequences of such symbolic representations. What difference does it make if you think of a person as a commodity, a consumer, a “change-agent,” a cyborg, a rat, a god, a carbon-based unit, or “describable by the enemy as vermin”? (See Chapter 2 for more on that last one.)
4. In popular usage, rhetoric is often thought of as an act that involves embellishing the truth with fancy language, distorting or over-stating a case, or attacking an opponent. From a dramatistic perspective, however, rhetoric comes into play in every situation that involves people acting on each other through symbols to achieve identification. In what ways can a poem be considered rhetorical? An email message to a parent or a friend? An essay written in a history class? This book?
Aug 31: The Elements of Dramatism (49-95)
Post some follow-up comments to the reading responses of your peers.
Film (on your own): The Usual Suspects
Sept 4: The Elements of Dramatism (93-194)
Weekly Reading Response 2: Respond to one of the questions below. They're reproduced here for easy reference (and citation) from The Elements of Dramatism . Use this tag (and any others that are relevant) in the categories field: Dramatism2.
(pp. 93-94). One of the rhetorical devices that Burke describes is Hitler’s use of the scapegoat mechanism. Burke calls it an error of interpretation because, in Hitler’s case, he offers a non-economic interpretation of economic ills. Hitler attributed the serious economic problems in Europe (and Austria especially) to the influence of a race of people, the Jews, whom he made international scapegoats for widespread poverty. Anti-Semitism had unfortunately been a common form of racism in Europe and even in the United States (to a lesser degree) for a long time, but Hitler channeled it for his even more sinister purposes.
A scapegoat is a person or group of people who bears the blame for others. In tragic drama, such as Sophocles’s Oedipus Rex, the hero often acts as a symbolic scapegoat for the audience, who can suffer with the hero and yet not really experience any consequences. (The term tragedy comes from the Greek words for “goat song.”) Psychologically speaking, the scapegoat mechanism can be an effective rhetorical device because it is a form of catharsis, the act of relieving or purging anxiety, unfulfilled desire, fear, pity, or other unsettling emotions. Initially, the scapegoat is identified (named) and identified with, but then we experience a rupture, a division, whereby the scapegoat is left bearing the blame.
Describe a modern-day example of the scapegoat mechanism exemplified as an effective, albeit erroneous, appeal. (Think, for instance, about stereotypical “villains” in popular film.) As Burke notes, the mechanism can also be turned inward as a kind of persecution mania. Would you consider someone like Eminem a scapegoat in this sense? Indiana University basketball coach Bobby Knight? Former President Bill Clinton? One of his accusers, Linda Tripp or Paula Jones?
2 (p. 130). In an interesting application of dramatism (and terms from dramatic literature), Burke notes in Attitudes Toward History (1937) that people generally take either a tragic or a comic perspective on human motivation. The tragic view holds that people are vicious or evil. The comic view, however, holds that people are mistaken, necessarily mistaken, that “all people are exposed to situations in which they must act as fools, that every insight contains its own special kind of blindness . . . “ (p. 41). Burke preferred to take a comic rather than a tragic perspective on life.
Write an account of a recent situation in which you made an interpretation (of a text, film, event, etc.) that turned out to be totally wrong. What happened? How did you discover that you had been mistaken? What in your training led to the mistake? What role did language play in the situation?
3 (p. ). Popularized by comedian Rich Hall, sniglets are words that should be in the dictionary, but aren't. When a sniglet catches on, it is called a neologism (“new word”). The sniglet bovilexia, for example, refers to the uncontrollable urge to lean out the car window and yell “Moo!” whenever you pass a cow. Sniglets are excellent examples of things as signs of words. The trick is to identify recurrent situations that seem to have no name, then to coin a neologism that would both stand in for it and convey its meaning by using key root terms. Bovilexia, for instance, is the combination of bovine (“cow”) + lexia (“talk”), i.e., “cow talk.” See if you can identify some situations that should be the sign of a word and create some sniglets. Once you have done that, explain in what ways you think writing a poem, a short story, or a novel is like coining a sniglet. Can you explain the relationship?
Film (on your own): Toy Story 2
Sept 6: Counter-Statement (vii – 62)
Sept 11: Counter-Statement (63-122)
Suggested Prompt and Tag: In the Preface to the first edition of Counter-Statement, Burke discusses two general types of writing or rhetorical approach (or even criticism): pamphleteering and inquiry. What's the difference between the two? How might each relate to notions of rhetoric as the study of the use of persuasive resources (rhetorica docens) and the use of persuasive resources (rhetorica utens)? Which way do you think Burke leans, and why? Tag: Pamphlinquiry.
Sept 13: Counter-Statement (123-225)
Note that the readings on Revolutionary Symbolism have been set back to Week 6.
Sept 18: Permanence and Change (Introduction, Prologue, and Parts I and II, i-163). The prompt below was posted late (Monday) so just try to respond by Thursday if you can.--DB
Suggested Prompt and Tag: In Part II, Ch. 3 in the section "Planned Incongruity in Bergson" Burke examines an important function of language that helps establish precedent for a philosophy or art of perspective by incongruity, one he will develop more fully in A Grammar of Motives and the "Four Master Tropes" essay in its appendix. In PC, Burke looks to Bergson (and his commentator, Karin Stephen) for help. What implications for rhetoric, language, or science do you glean from this paragraph? Tag: perspective by incongruity
The events of actual life are continuous, any isolated aspect of reality really merging into all the rest. As a practical convenenience, we do make distinctions between various parts of reality, and by such processes of abstraction, we can even treat certain events as though they recurred, simply because there are other events more or less like them. Each temporal event is new, and cannot recur. We find our way through this everchanging universe by certain blunt schemes of generalization, conceptualization, or verbalization--but words have a limited validity. Their very purpose being to effect practical simplifications of reality, we should consider them inadequate for the description of reality as it actually is." (92)
Burke (via Bergson) uses the example of planetary motion, which is articulated as conflicting centripetal and tangential forces even though the motion simply is what it is (continuous, observable, temporal).
Sept 20: Permanence and Change (Part III, 167-272, Appendix, and Afterword)
Film (in-class): “A Conversation with Kenneth Burke”
Sept 25: Film: The Burke Interviews
Digital Packet: “Revolutionary Symbolism in America” and responses by Gold, Freeman, et al.. The PDF file with these readings is listed below.
Online at KB Journal: “‘We Write for the Workers’”: Authorship and Communism in Kenneth Burke and Richard Wright” by John Logie.
Suggested Prompt and Tag (pick one question or write your own): 1) How would you explain the reception of Burke's speech? How might his use and understanding of rhetoric (somewhat against the grain, as it is) cultivated that response? or 2) What, from a Burkeian perspective, is the rhetoric of myth? How might this understanding contribute to an understanding of rhetoric more generally as social and symbolic action? Identification? Tag: Revolutionary Symbolism.
Sept 27: Film: The Burke Interviews
Oct 2: Attitudes Toward History (Parts I and II, Intro - 175)
Suggested Prompt and Tag: Burke describes the tragic and comic frames throughout ATH. What are they, and what's the difference between them? What frame do you think Burke adocates for and why? Tag: tragicomedy
Oct 4: Attitudes Toward History (Part III, 179 - 434)
Oct 9: October Break.
Oct 11: Digital Packet: Readings from The Philosophy of Literary Form. There are two readings listed below ("Freud--and the Analysis of Poetry") and ("parlorprassages") with material from this book. Try to read the Freud essay by October 16. We'll discuss the "parlor" passages in class together as time allows.
Digital Packet: Blakesley, "Kenneth Burke's Pragmatism--Old and New" (for next Tuesday) and readings from Burke's essays in Direction.
Thought for the day . . .
"[a] rhetorician, I take it, is like one voice in a dialogue. Put several such voices together, with each voicing its own special assertion, let them act upon one another in cooperative competition, and you get a dialectic that, properly developed, can led to views transcending the limitations of each" (Kenneth Burke, "Rhetoric--Old and New" 63).
Oct 16: Readings from The Philosophy of Literary Form. There are two readings listed on the calendar for October 11 ("Freud--and the Analysis of Poetry") and ("parlorprassages") with material from this book.
Digital Packet: Blakesley, "Kenneth Burke's Pragmatism--Old and New" and readings from Burke's essays in Direction.
Discussion of "The Rhetoric of Hitler's 'Battle.'"
Prompt for Reading Response: A) What insights does Burke draw from Freud that might help us understand rhetoric better? or B) What's the significance of "purposive forgetting" or C) Burke calls Freud a master dialectician. Using a definition of pragmatism presented in the Blakesley reading, consider why describes Freud in that way. What's dialectical about Freud's methodology or process? Suggested tag: Freudian
Oct 18: Midterm essay due. Reading catch-up day.
Oct 23: A Grammar of Motives (Introduction and 1-124)
Suggested Reading Response Prompt: Burke describes his method in the introduction with the analogy regarding the "molten mass." How might that method reflect his understanding of rhetorical inquiry (or invention)? Tag: molten mass
Oct 25: A Grammar of Motives (Part II: Focus on 127-51, 171-75, 185-201, 209-14, 223-26; 227-74 on “Act”; 275-91)
Oct 30: A Grammar of Motives (311-20; 323-43; 402-46, “Dialectic in General”; Appendices: “Symbolic Action in a Poem by Keats” and “Four Master Tropes”)
Suggested Reading Response Prompt: In "Four Master Tropes,” Burke explains the function of each. Choose one of the tropes, and explain how his distinctions help you understand it better or might help us understand rhetoric better. Tag: tropes
Nov 1: A Rhetoric of Motives (Introduction thru Part 1)
Nov 6: A Rhetoric of Motives (Part II: Traditional Principles of Rhetoric)
Suggested Reading Response Prompt: In the early pages of RM, Burke says that rhetoric muse lead us through “the Scramble, the Wrangle of the Market Place, the flurries and flare-ups of the Human Barnyard, the Give and Take, the wavering line of pressure and counterpressure, the Logomachy, the onus of ownership, the Wars of Nerves, the War” (A Rhetoric of Motives 23). What do you make of this unusual passage? Are there any puns or etymologies that might help you explain what Burke has in mind for rhetoric? Tag: barnyard
Nov 8: A Rhetoric of Motives (Part III)
Nov 13: Language as Symbolic Action (Preface thru Part, i - 97)
Suggested Reading Response Prompt: In "Definition of Man," Burke describes the characteristics of the symbol-using, misusing animal. Choose one of the qualities or features, and explicate it. Or, what might Burke leave out? Tag: Definition of Human
Nov 15: Language as Symbolic Action (Read Chapter 6 and then one other essay; recommended "Shakespearean Persuasion")
Nov 20: Language as Symbolic Action (Part III, 294-507); Digital Packet: “Towards Helhaven” (attachment listed below for logged in users)
Suggested Reading Response Prompt: What is Burke's attitude toward "Technologism"? Do you think any of his "predictions" have come to pass? Why or why not? Tag: Helhaven
Nov 22: Thanksgiving Holiday
Nov 27
Catch-Up Reading: Language as Symbolic Action (Part III, 294-507); Digital Packet: “Towards Helhaven” (attachment listed below for logged in users)
Nov 29
Essays Toward a Symbolic of Motives (Preface thru Part 1, ix - 73). The PDF ebook is password protected, so ask about that in class.
Suggested Reading Response Prompt: What new issues does ETSM raise that you think should be investigated further? Why? Tag: Symbolic of Motives
Dec 4
Read the three essays (Blakesley, short; Thames, long; Wess, medium) at KB Journal on this book.
Essays Toward a Symbolic of Motives (Pick one or two essays of interest in Part II; and then 259-282)Suggested Reading Response Prompt: Burke adds a fourth "office" to the Ciceronian "teach, delight, and persuade" in ETSM. The fourth purpose is "to portray." What do you think he has in mind? What implications do you see for ethics, identification, and/or visual rhetoric? Why? Tag: Portray
Dec 6: Catch-Up with all the course readings by today
Final Projects due by Thursday, December 13 at 4 p.m.
This section of the course syllabus contains additional guidelines for completing assignments and support materials for using this site.
To get started with ENGL 680B, you'll need to complete a few steps, which include
Registering for the course website
To get started with ENGL 680B, you'll also need to complete this second step:
Logging in for the first time
To get started with ENGL 680B, you'll also need to complete this third step, which will take a bit more time than the previous two.
Editing your account for the first time
Once you've logged in successfully, you need to edit your account and provide some additional information about yourself.


The following steps ask you to complete information for your profile. This will enable the instructor and fellow students to learn a little more about you and help the instructor tailor this class to your background and goals, as well as arrange collaborative projects, if any.

That's it! You have completed all the steps of the Getting Started process. If you ever need to change any of the information, you can always edit these pages again.
If you have any trouble along the way, please be sure to let your instructor know.
Some of you may be in search of an avatar or image to use in the profile that you created for yourself when you registered. If so, here are some suggestions:
An avatar is just an image that "stands-in" for your picture and can be an object, artwork, a photo, or something else that might convey some aspect of your identity, personality, or interests. So, for example, someone interested in biking might use an image of a bike as an avatar rather than a personal picture. The image works best if it's in jpg, gif, or png format, and the dimensions should be (about) 85x85 so that it displays correctly (and doesn't get squished when displayed, for example).
To find an existing avatar to use for free, you could look at a site like these. If you have a Yahoo! ID (free to get, if not), you can get some nice ones:
or try
You could also take an existing image of yourself and then create a picture by cropping out the part you don't want. If you haven't used an image editing program before, that can be a bit tricky. But if you have, just use the crop tool to draw a box around the part of the image you want to use, crop it, and then resize it so that it's about 85x85 pixels.
If you have a larger photo and would like help to make it into an avatar, send it to your instructor as an email attachment. Your instructor can help you from there.
For this class, you'll have to learn at least one HTML tag, the one for making hyperlinks.
It's easy to learn. Check it out:

Your link will now show up in your test.
Here is how you make links in traditional HTML coding. Still easy, but it doesn't show up with our rich-text settings and input format.
<a href=""></a>
is the tag itself without any information in it. Within the quotes, you'll put the url, or web address, for the site which you want to link to. In between the ><, you'll put the text you want displayed on the screen.
For example, the url for slashdot is http://slashdot.org/. And if you want to make the word Slashdot a link in a sentence to the website in a blog post, type in,
<a href="http://slashdot.org/">Slashdot</a> is a well known community blog site.
To get
Slashdot is a well known community blog site.
HTML is picky and it's easy to make a careless mistake. Don't include any extra spaces in the HTML tag. Make sure that you include "http://" as a part of your web address. In fact, one of the easiest ways to make sure that you get the URL correct is to copy and paste it from the address bar of a browser window currently displaying the page.
See? Not too difficult. But there's one more thing . . . .
Avoid merely posting the URL as a link:
Notice how this doesn't convey much information. Better to have put the page title (often found either on the page or in the window bar at the top) or link to part of your text (think of the examples in this site). At the same time, really long URL's won't word wrap at the end of a line. They may cause problems with the way that text is displayed on web pages.
For review, check out Chapter 30 in The Thomson Handbook, "The Basics of HTML Coding" (p. 664).
Portable Document Format (PDF) is a file format created by Adobe Acrobat and useful for sharing printer ready versions of documents. Unlike when files are shared between different productivity applications (i.e., word processing, spreadsheet) or different versions of the same productivity software, the same layout and typographic styles are maintained regardless of the computer environment. What the author sees when creating a PDF is exactly what the receiver of the file sees and can print out on their computer. Consequently, PDFs are particularly useful for sending resumes, cover letters, and other business documents where layout and presentation is critica. Writers want all of the effort they put into formatting professional-looking documents to be maintained.
PDFs are typically viewed using Adobe Reader (which is free to download). However, Adobe Reader will not produce PDFs. As you will soon be submitting drafts of cover letters, resumes, and other documents in PDF format, make sure that you can successfully generate a PDF using one of the following means:
Imagine the following scenario:
You have a great idea for a project for your department at work. Because it will require significant resources and funding, the senior manager in your department has asked you to prepare a ten-page proposal.
After working on the proposal for a while, the senior manager sends you an email requesting to see your draft in progress. The proposal is far from complete, but you fire off a reply saying "Here is my working draft," and attach it. The next day, you receive another email from the senior manager full of feedback which you are obligated to take. However, the feedback asks you to revise your proposal in new directions, quite contrary to what you had planned, effectively taking over the direction of the proposal. You now have to discard many good ideas you had for development. Those sections where you knew you needed the most help--they were not addressed at all.
This happens all the time in getting response to our writing. We get proofreading corrections when we need ideas; we get heavy revision suggestions when the draft needs to be proofread to meet a deadline.
To elicit useful and focused responses from readers (during peer review, for example), we must solicit good response. In the above scenario, if the writer had explained to the senior manager where she needed help in the draft and what her plans were for further development, it's quite possible that the feedback would have been more focused and helpful. So when asking for feedback on a document, explain to the responder
Once you've defined your needs, your reviewer is more likely to shape their feedback effectively for you. As a reviewer, it's much easier to address the writer's concerns than to try to guess what might or might not be useful to the writer.

Posting comments, as you will soon see, is easier than creating and sending an email.
If you don't see an add new comment link, you are most likely not logged in.
Note: You can use the Comment viewing options to change the way that comments are displayed on the page. Experiment with this feature and see which configuration works best for you.
Posting to your individual weblog is a little more complex than posting a comment, but after a couple of times, you'll find it as easy as email.
Notes:
For the first day of class, you'll want to explore some of the features of the site. This document gives an overview of a few features you might want to take a look at that will help you to navigate the site.
In the header visible at the top of every page, you'll find one row of links:

Once you've logged in to the site, directly beneath the header on the left, you'll find the main navigation block, accessible from every page:
The navigation block is your gateway to many areas of the site useful for creating and viewing content and managing your work. For example,
All of our course materials on the site are integrated into the course guide:
The course guide is a hypertext with many levels of pages.
Posting comments and replies to the reading responses and drafts of others will be a primary means of class interaction and discussion. Instructors may promote blog posts to the front page of the course website. There, everyone will respond to and discuss the readings, drafts, or other work posted to our course website. The course description explains the purpose of this coursework:
All comments and replies to another's blog post should follow effective rhetorical strategies for networking with others on the Web. (Readings from the course text provide guidelines to follow.)
When commenting and replying to blog posts on the course's front page, you are required to
You should also
For those of you wishing to do more than the minimum requirements of the course, you might visit the class website additional times per week and post new comments and/or replies to any of the blog posts.
You'll do a lot of the writing for this class in your individual weblog space on the course website. You can access your weblog via your my account page.
One way to think of a weblog or blog is as a journal. However, unlike a journal that you might keep at home (as well as most if not all of the writing you have done in school before), your blog space is public. Your fellow class members will be invited to read your blog. Classmates will respond to your posts with comments and replies. Group members will review notes you take when doing research. And, of course, since it's on the Internet, other Web readers may encounter your writing and take a look at what you have to say.
There are many uses for weblogs, but we'll only use them for a few things here. During this class, you'll be asked to use your course weblog to
In addition to the individual weblog space that everyone has, the home page of our course website is a community blog space where anyone can post. While most of your blog writing will be posted to your individual weblog, we'll use the home page as a place to promote discussion among all class members. For example,
Good Blogging Practices
To Learn More
Each week, you will be responsible for creating a reading response. Selected reading responses will also be promoted to the front page for more lively community discussion.
In composing your reading response you should:
Because you will have a weekly record at the end of the project, your project log will help you to complete the Peer Collaboration Evaluation Form due at the end of each project. Project logs also provide evidence of each group member's contribution to the project. And detailed project logs lend more credibility to your evaluation of others in your Peer Collaboration Evaluation Form.
After college, you may find keeping a project log useful in your professional career:
At least once a week, post a short report to your weblog covering all of the following:
Remember. Your project logs are public and can be read by other group members. Be diplomatic. Do not write about what other group members failed to do or negatively evaluate their participation. Simply record what others have agreed to do and the tasks which they have completed. You will have ample opportunity to assess the work of others at the end of the project.
You can of course post more than once a week.