Books
Dutta, M. (2007). Communicating health: A culture-centered approach.. London, UK: Polity Press.
Zoller, H., & Dutta, M. (Eds). (2008). Emerging perspectives in health communication: Meaning, culture, and power. Taylor & Francis.
Book Chapters
Bodie, G., Dutta, M., & Basu, A. (in press). Social disparities in online health use: The integrative model of e-health use. In A. Lazakidou & K. Siassiakos (Eds.), Handbook of research on distributed medical informatics and e-health. Hershey, PA: Medical Information Science Reference.
Dutta, M. (in press). Theorizing resistance: Applying Gayatri Chakravorty Spivak in public relations. In Ihlen, Ø., van Ruler, B., & Fredrikson, M. Social theory on public relations. Routledge.
Dutta, M. (in press). Health communication: Current status and challenges. In J. Parker & E. Thorson (Eds.), Health care communication in the new media landscape. Springer Publishing Company.
Dutta, M. J., & Bodie, G. (in press). Here’s to your health! Health information searches on the web. To appear in A. Spink & M. Zimmer (Eds.), WebSearching: Interdisciplinary perspectives.
Dutta, M., & Pal, M. (in press). The Internet as a site of resistance: The case of the Narmada Bachao Andolan. In S. Duhe, New media and public relations (pp. 203-215). New York, NY: Peter Lang New York.
Kisselburgh, L., & Dutta, M. (in press). The construction of civility in multicultural organizations. In P. Lutgen-Sandvik, & B.D. Sypher (Eds.), The destructive side of organizational communication: Processes, consequences and constructive ways of organizing. London: Routledge.
Dutta, M. J., Bodie, G. D., & Basu, A. (2008). Health disparity and the racial divide among the nation’s youth: Internet as an equalizer? In A. Everett (Ed.), MacArthur Foundation series on digital media and learning: Race and ethnicity (pp. 175-197). Cambridge, MA: The MIT Press.
Dutta-Bergman, M. (2006). Motivation-based approaches to health uses of the Internet. In R. Rice & M. Murerro (Eds.), The Internet and health care: Theory, research, and practice (pp. 83-105). Mahwah, NJ: Lawrence Erlbaum Associates.
Dutta-Bergman, M., & Mattson, M. (2006). Decomplexifying risk and crisis communication strategies in response to bioterrorism. In S. Amass, & A. Chaturvedi, Advances in homeland security, Vol. 1 (pp. 11-36). West Lafayette, IN: Purdue University Press.
Madhavan, K.P.C., Dutta-Bergman, M.J., & Arns, L.L. (2006). Pedagogical e-learning frameworks using advanced 3D visualization for bio-terror crises communication training. In S. Amass, A. Chaturvedi, and S. Peeta. (eds.) Advances in Homeland Security. Vol. 2. Guiding Future Homeland Security Policy - Directions for Scientific Inquiry (pp. 33-53). West Lafayette, IN: Purdue University Press.
Babrow, A., & Dutta-Bergman, M. (2003). Constructing the uncertainties of bioterror: A study of U.S. news reporting on the anthrax attack of Fall, 2001. In C. B. Grant (Ed.), Rethinking communicative interaction: New interdisciplinary horizons (pp. 31-60). Amsterdam, Netherlands: John Benjamins Press.
Articles
In Press
Basu, A., & Dutta, M. (in press). Sex workers and HIV/AIDS: Analyzing participatory culture-centered health communication strategies. Human Communication Research.
Dutta, M. (in press). Participatory communication in entertainment education: A critical analysis. Communication for Development and Social Change: A Global Journal.
Dutta, M. (in press). A critical response to Storey and Jacobson: The co-optive possibilities of participatory discourse. Communication for Development and Social Change: A Global Journal.
Dutta, M. (in press). Communicative predictors of exercising: A strategic approach. Health Communication.
Dutta, M., & Basu, A. (in press). Meanings of health: Interrogating structure and culture. Health Communication.
Kim, I., & Dutta, M. J. (in press). Studying crisis communication from the subaltern studies framework: Grassroots activism in the wake of Hurricane Katrina. Journal of Public Relations Research.
Whitten, P, Dutta, MJ, Carpenter S, Bodie GD. (in press). News media and health care providers at the crossroads of medical adverse events. In: Henriksen K, Battles J, Keyes M, Grady ML, eds., Advances in patient safety: New directions and alternative approaches. Vol. 1, Assessment. AHRQ Pub. No. 08-0034-1. Rockville, MD: Agency for Healthcare Research and Quality.
2008
DeSouza, R., Basu, A., Kim, I., Basnyat, I., & Dutta, M. (2008). The paradox of “fair trade”: The influence of neoliberal trade agreements on food security and health. In Zoller, H., & Dutta, M. (Eds). Emerging perspectives in health communication: Interpretive, critical and cultural approaches (pp. 411-430). Mahwah, NJ: Lawrence Erlbaum Associates.
Dutta, M., & Basnyat, I. (2008). Interrogating the Radio Communication Project in Nepal: The participatory framing of colonization. In Zoller, H., & Dutta, M. (Eds). Emerging perspectives in health communication: Interpretive, critical and cultural approaches (pp. 247-265). Mahwah, NJ: Lawrence Erlbaum Associates.
Dutta, M., & Zoller, H. (2008). Theoretical foundations: Interpretive, critical and cultural approaches to health communication. In Zoller, H., & Dutta, M. (Eds). Emerging perspectives in health communication: Interpretive, critical and cultural approaches (pp. 1-27). Mahwah, NJ: Lawrence Erlbaum Associates.
Dutta, M., & Zoller, H. (2008). Introduction: Popular discourse and constructions of health and healing. In Zoller, H., & Dutta, M. (Eds). Emerging perspectives in health communication: Interpretive, critical and cultural approaches (pp. 30-38). Mahwah, NJ: Lawrence Erlbaum Associates.
Dutta, M., & Zoller, H. (2008). Introduction: Culture in health communication. In Zoller, H., & Dutta, M. (Eds). Emerging perspectives in health communication: Interpretive, critical and cultural approaches (pp. 147-154). Mahwah, NJ: Lawrence Erlbaum Associates.
Zoller, H., & Dutta, M. (2008). Introduction: Medical communication. In Zoller, H., & Dutta, M. (Eds). Emerging perspectives in health communication: Interpretive, critical and cultural approaches (pp. 267-274). Mahwah, NJ: Lawrence Erlbaum Associates.
Zoller, H., & Dutta, M. (2008). Introduction: Communication and health policy. In Zoller, H., & Dutta, M. (Eds). Emerging perspectives in health communication: Interpretive, critical and cultural approaches (pp. 358-364). Mahwah, NJ: Lawrence Erlbaum Associates.
Zoller, H., & Dutta, M. (2008). Afterword: Emerging agendas in health communication and the challenge of multiple perspectives. In Zoller, H., & Dutta, M. (Eds). Emerging perspectives in health communication: Interpretive, critical and cultural approaches (pp. 449-463). Mahwah, NJ: Lawrence Erlbaum Associates.
Dutta, M. (Ed.). (2008). Health Marketing Quarterly, 25, 1/2. Special Issue on Media Strategy in Health Marketing.
Basu, A., & Dutta, M. (2008). Participatory change in a campaign led by sex workers: Connecting resistance to action-oriented agency. Qualitative Health Research, 18, 106-119.
Basu, A., & Dutta, M. (2008). The relationship between health information seeking and community participation: The roles of health information orientation and efficacy. Health Communication, 23, 70-79.
DeSouza, R., & Dutta, M. (2008). The Internet as a social network in health communication: The case of Saathii. Journal of Health Communication, 13, 326-344.
Dutta, M., & DeSouza, R. (2008). The Past, Present, and Future of Health Development Campaigns: Reflexivity in the critical-cultural approach to health campaigns. Health Communication, 23, 326-339.
Dutta, M., & Boyd, J. (2008). Turning “smoking man” images around: Portrayals of smoking in men’s magazines as a blueprint for smoking cessation campaigns. Health Communication, 22, 253-263.
Dutta, M., & Basnyat, I. (2008). The Radio Communication Project in Nepal: A Culture-Centered Approach to Participation. Health Education and Behavior.
Dutta, M., & Basnyat, I. (2008). A critical response to participatory hegemony. Health Education and Behavior.
Pal, M., & Dutta, M. (2008). Public relations in a global context: The relevance of critical modernism as a theoretical lens. Journal of Public Relations Research, 20, 159-179. (Lead Article)
Pal, M., & Dutta, M. (2008). Theorizing resistance in a global context: Processes, strategies and tactics in communication scholarship. Communication Yearbook, 32, 41-87.
2007
Dutta, M. (2007). Communicating about culture and health: Theorizing culture-centered and cultural-sensitivity approaches. Communication Theory, 17, 304-328.
Dutta, M. (2007). Health information processing from television: The role of health orientation. Health Communication, 21, 1-9. (Lead Article)
Dutta, M., & Basu, A. (2007). Health among men in rural Bengal: Exploring meanings through a culture-centered approach. Qualitative Health Research, 17, 38-48.
Dutta, M., & Basu, A. (2007). Centralizing context and culture in the co-construction of health: Localizing and vocalizing health meanings in rural India. Health Communication, 21, 187-196.
Dutta, M., & Feng, H. (2007). Health orientation and disease state as predictors of online health support group use. Health Communication, 22, 181-189.
2006
Dutta, M. (2006). Theoretical approaches to entertainment education: A subaltern critique. Health Communication, 20, 221-231.
Dutta, M., & Bodie, G. (2006). Health orientation as a predictor of exercising: A psychographic approach. Social Marketing Quarterly, 12, 3-18. (Lead Article)
Dutta-Bergman, M. (2006). U.S. public diplomacy in the Middle East: A critical approach. Journal of Communication Inquiry, 30, 102-124. (Lead Article)
Dutta-Bergman, M. (2006). A psychographic approach to attitudes toward advertising: Utility and regulation. Journal of Advertising Research, 46, 102-112.
Dutta-Bergman, M. (2006). The antecedents of community-oriented Internet use: Community participation and community satisfaction. Journal of Computer-Mediated Communication, 11(1), article 5. http://jcmc.indiana.edu/vol11/issue1/dutta_bergman.html.
Zollinger TW, Saywell RM, Overgaard AD, Przybylski MJ, & Dutta-Bergman M. (2006). Anti-tobacco Media Awareness of Rural Youth Compared to Suburban and Urban Youth in Indiana. Journal of Rural Health, 22, 119-123.
2005
Dutta-Bergman, M. (2005). Operation Iraqi Freedom: Mediated public sphere as a public relations tool. Atlantic Journal of Communication, 13, 220-241.
Dutta-Bergman, M. (2005). Community participation and Internet use after 9/11: The theory of channel complementarity. Journal of Computer Mediated Communication, 11(2), Article 4, http://jcmc.indiana.edu/vol11/issue2/dutta-bergman.html.
Dutta-Bergman, M. (2005). Developing a profile of consumer intention to seek out additional health information beyond a doctor: The role of communicative and motivation variables. Health Communication, 17, 1-16. (Lead Article)
Dutta-Bergman, M. (2005). A formative approach to strategic message targeting through soap operas: Using selective processing theory. Health Communication, 19, 11-18.
Dutta-Bergman, M. (2005). The readership of health magazines: The role of health orientation. Health Marketing Quarterly, 22, 27-49.
Dutta-Bergman, M. (2005). Access to the Internet in the context of community participation and community satisfaction. New Media and Society, 7, 89-109.
Dutta-Bergman, M. (2005). Idiocentrism, involvement, and health appeals: A social-psychological framework. Southern Communication Journal, 70, 46-55.
Dutta-Bergman, M. (2005). The relationship among health orientation, provider-patient communication, and satisfaction: An individual difference approach. Health Communication, 18, 291-303.
Dutta-Bergman, M. (2005). Psychographic profiling of fruit and vegetable consumption: The role of health orientation. Social Marketing Quarterly, 11, 1-20.
Dutta-Bergman, M. (2005). Depression and News Gathering After September 11: The Interplay of Affect and Cognition. Communication Research Reports.
Dutta-Bergman, M. (2005). Civil society and communication: Not so civil after all. Journal of Public Relations Research, 17(3), 267–289.
Dutta-Bergman, M. (2005). Theory and practice in health communication campaigns: A critical interrogation. Health Communication, 18(2), 103–12. (Lead Article)
Dutta-Bergman, M, & Pal, M. (2005). Advertising and culture: American advertising in the eyes of Indian immigrants. Journal of Communication Inquiry, 29, 1-20.
2004
Dutta-Bergman, M. (2004). Reaching unhealthy eaters: Applying a strategic approach to media vehicle choice. Health Communication, 16, 493-506.
Dutta-Bergman, M. (2004). An alternative approach to social capital: Exploring the linkage between health consciousness and community participation. Health Communication, 16, 393-409.
Dutta-Bergman, M. (2004). Describing volunteerism: The theory of unified responsibility. Journal of Public Relations Research, 16, 353-369.
Dutta-Bergman, M. (2004). Interpersonal communication after 9/11 via the telephone and the Internet: Theory of channel complementarity. New Media and Society, 6, 661-675.
Dutta-Bergman, M. (2004). Poverty, structural barriers and health: A Santali narrative of health communication. Qualitative Health Research, 14, 1-16.
Dutta-Bergman, M. (2004). The unheard voices of Santalis: Communicating about health from the margins of India. Communication Theory, 14, 237-263.
Dutta-Bergman, M. (2004). Developing a profile of consumer intention to seek out health information beyond the doctor. Health Marketing Quarterly, 21, 91-112.
Dutta-Bergman, M. (2004). Primary sources of health information: Comparison in the domain of health attitudes, health cognitions, and health behaviors. Health Communication, 16, 273-288.
Dutta-Bergman, M. (2004). The impact of completeness and Web use motivation on the credibility of e-Health information. Journal of Communication,54, 253-269.
Dutta-Bergman, M. (2004). Health attitudes, health cognitions and health behaviors among Internet health information seekers: Population-based survey. Journal of Medical Internet Research, 6, e15. Retrieved June 2, 2004, from http://www.jmir.org/2004/2/e15/index.htm
Dutta-Bergman, M. (2004). An alternative approach to entertainment education. Journal of International Communication, 10, 93-107.
Dutta-Bergman, M. (2004). Complementarity in consumption of news types across traditional and new media. Journal of Broadcasting and Electronic Media, 48, 41-60.
Dutta-Bergman, M. (2004). A descriptive narrative of healthy eating: A social marketing approach using psychographics. Health Marketing Quarterly, 20, 81-101.
Others
Dutta-Bergman, M. (2003). Health communication on the Web: The roles of web use motivation and information completeness. Communication Monographs, 70, 264-274.
Dutta-Bergman, M. (2003). Trusted online sources of health information: Differences in demographics, health beliefs, and health-information orientation. Journal of Medical Internet Research, 5, e21. Retrieved June 2, 2004, from http://www.jmir.org/2003/3/e21/index.htm
Dutta-Bergman, M. (2003). Demographic and psychographic antecedents of community participation: Applying a social marketing model. Social Marketing Quarterly, 9, 17-31.
Dutta-Bergman, M. (2003). The linear interaction model of personality effects in health communication. Health Communication, 15, 101-115.
Dutta-Bergman, M., & Wells, W. D. (2002). The values and lifestyles of idiocentrics and allocentrics in an individualist culture. Journal of Consumer Psychology, 12, 42-54.
Dutta-Bergman, M. (2002). Beyond demographic variables: Using psychographic research to narrate the story of Internet users. Studies In Media & Information Literacy Education [an electronic journal], 2, 25 pages.
Dutta-Bergman, M., & Doyle, K. (2001). Money and meaning in India and Great Britain: Tales of similarities and differences. American Behavioral Scientist, 45, 216-233.
Dutta-Bergman, M, & Youn, S. (1999). Profiling healthy eating consumers: A psychographic approach to social marketing. Social Marketing Quarterly, 5, 5-21.