instructor:
Rebecca
Whitus Longster
office
hours: To be announced
office
location: Heavilon Hall, 303c
office
phone: 49-62803
class
listserv: see your career acct. interface
email:
RebeccaL@purdue.edu
home
page:
http://icdweb.cc.purdue.edu/~rebeccal/420

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course
description required
materials course
policies required
assignments grading web
resources
course
description
English 420 introduces you to the rhetorical
principles and writing practices necessary for producing effective business
letters, memos, and reports. As part of your development as a professional,
you will learn to:
Write to multiple audiences and for various purposes (e.g., to persuade,
to inform, to elicit action, to support decision making, to earn or maintain
good will) and understand how workplace readers process and use documents.
Plan and manage short- and long-term writing projects in terms of drafting,
designing, revising, and editing documents.
Gain practice working with various writing technologies and electronic
genres.
Identify and explore problems in organizations; design and implement appropriate
research strategies; and evaluate sources.
Write
collaboratively (e.g., co-authorship) and provide colleagues with useful
feedback on their work.
Develop
effective style and tone and follow and adjust business writing conventions.
Design
visually effective documents (e.g., layout, formatting, incorporating graphics/visuals
into documents).
Write
ethically and responsibly within the business organization and as a member
of society.
The ViEW component of English 420:
A fundamental assumption of this course is that an increasing amount of
workplace writing will take place online -- not merely as documents word
processed then printed out, but in email, realtime remote discussion, and
other forms. In order to help you learn to communicate online more effectively,
much of your work in this course (more than half) will take place in virtual
spaces. Many of your course materials exist as web documents; all major
and some miscellaneous assignments contain an email component; and your
classroom will sometimes be a physical computer lab but also frequently
a virtual space called "ProNoun" or "the MOO." You'll learn
how to access and use these resources and be given userids and passwords
as needed during the first few class periods. A unique aspect of this section
of English 420: Business Writing is our opportunity to learn to navigate,
communicate, and be productive in a virtual workspace. It is my hope that
you will take full advantage of these opportunities over the course of
the semester.
course
description required
materials course
policies required
assignments grading web
resources
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required
materials
A fundamental assumption of this course
is that an increasing amount of workplace writing will take place online
-- not merely as documents word processed then printed out, but in email,
realtime remote discussion, and other forms.
Your course "textbook" (PWOnline)
exists as a website.
Professional Writing
Online
http://cw.abacon.com/bookbind/pubbooks/pwonline_ab/chapter1/deluxe.html
Among course materials will be numerous
sample documents, including samples from previous English 420 students.
It is important that you understand how to use these models. Generally,
your instructor will lead class discussions of samples, critiquing them
to discern their strengths and weaknesses and generating from this discussion
principles and tactics for business writing. You should then apply the
principles and tactics to your own projects.
Online participation (the MOO)
The high degree of online communication
and work required in this course means that you'll be responsible for ensuring
that you have reliable access to the Internet and that your system is configured
properly for participating actively in all course assignments and activities.
We'll discuss the general requirements in more detail in class, but you'll
be responsible for figuring out the best method for your own access. You
can use PUCC labs or home systems, Windows, Mac, Linux, or whatever setup
you like, provided that system allows you to participate fully (including
figuring out how to translate files into formats that your classmates and
instructor can read). If your primary setup fails, you need to have backup
plans. If you do not have a system at home or cannot get your system configured,
you will be able to use any of the standard PUCC labs. One of your first
course assignments will be completing a technology checklist and solving
any technology access problems that you may encounter.
course
description required
materials course
policies required
assignments grading web
resources
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course
policies
technology
requirements
In order to participate fully in
the course, you should be able to use the technology platform and applications
listed below.
Mac
OS System
Microsoft
Office--particularly Word and PowerPoint
Netscape
Communicator
ProNoun
MOO client
Email
program which allows you to send and receive email attachments during class
(recommended: @purdue.edu via Netscape)
technology
responsibilities
Because
the exchange of information and materials in this class will be almost
entirely electronic, familiarity with certain technologies is crucial for
participation and success in the course. If you need any assistance now
or at any point during the semester, please do not hesitate to ask.
Within the first few weeks of the semester, you should be able to attend
to the responsibilities in the list below.
Have
access to your Career Account
Set
up your @purdue.edu email address and subscribe to class listserv.
Become
proficient sending and receiving email attachments via Netscape Messenger.
Check the course calendar
before the beginning of each class.
Become proficient participating in the class MOO space--ProNoun.
Become
more proficient with unfamiliar computer technologies and applications.
Maintain
back-up copies of all assignments via your home directory, disks, and/or
email attachments to yourself.
collaborative
work
Collaborative work
is a required component of our business writing course. In fact, much of
your work in the course will be co-authored assignments. You and your team
members are responsible for updating one another and me about assignment
development and progress. In addition, you also are responsible for negotiating
together all aspects of your work including planning, drafting, revising,
file managing, and scheduling of assignments.
attendance
& punctuality
Attendance
is required at all scheduled electronic and face-to-face (F2F) meetings.
Since you will working in project teams, you also will be required to attend
any scheduled out-of-class meetings with your team to complete course assignments.
Six
absences will result in your final grade being lowered by a letter
grade. Eight absences will result in a failing grade for the course.
Being
excessively or regularly late for class or team meetings, both electronic
and F2F, can also be counted as an absence.
Additionally,
extended inactivity in the MOO can also be considered absence.
late
work
The majority of missed class assignments
cannot be "made up." If a serious and unavoidable problem arises, however,
you should contact me as soon as possible, prior to the deadline, to request
an extension. Such extensions are the exception rather than the rule
and are granted (or not) on a case-by-case basis.
course
description required
materials course
policies required
assignments grading web
resources
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required
assignments
You
will complete 3 major projects for this course as well as a number of homework
assignments, workshops, and other activities.
The
3 major projects are as follows:
Project
1: Employment Project (Individual)
Project
2: Case (Individual or Collaborative)
Project
3: Corporate Web Project (Collaborative)
You
must complete all of the major projects to pass the course.
For
each project you will submit multiple components of your work (including
preliminary assignments, research notes, drafts, etc.). Since one of the
principle grading criteria is production (See Production section below.),
I need to see your writing process and not just its outcome.
course
description required
materials course
policies required
assignments grading web
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grading
grading
breakdown
Each
of the 3 major projects in the course will be comprised of several components,
and each project will be worth a percentage of your final grade.
Those percentages are as follows:
Project
1: Employment Project 30%
Project
2: Case 20%
Project
3: Corporate Web Project 40%
Participation:
Class Work, Homework, & Attendance 10%
All
assignments will be graded on the standard letter-grade scale:
| A=100-90 |
B=89-80 |
C=79-70 |
D=69-60 |
F=59
or below |
grading
criteria
Specific
criteria for each major assignment will vary depending on its required
components. The three general criteria below, however, will remain consistent.
PURPOSE:How
effective is the document? Does it
accomplish its intended task?
meet its goals and the demands of its context (both academic and organizational)?
solve a problem or address a significant organizational need or help people?
provide a sound argument in support of its claims?
meet readers' needs?
improve relations between people?
provide relevant, useful, and accurate information?
PRODUCT:How
well constructed is the document? Does it:
demonstrate orderly and coherent presentation of material?
display effective design and formatting?
use visuals effectively?
present professional tone and style?
demonstrate careful proofreading and editing?
PRODUCTION:How
effectively was the document produced? Does it:
exhibit a considered writing process?
reveal
quality of planning, collaboration, research & invention, drafting,
editing, proofreading?
course
description required
materials course
policies required
assignments grading web
resources
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web
resources
ProNoun:
course MOO space
WWW access: http://linnell.english.purdue.edu:7000
Telnet access: telnet://linnell.english.purdue.edu:7777
Purdue
OWL (Online Writing Lab)
http://owl.english.purdue.edu
For help with editing, grammar, and
basic writing skills, the Purdue OWL offers online help as well as face-to-face,
drop-in tutorial help in Heavilon Hall 224.
PW documentation
web site
http://addison.english.purdue.edu/newpw/doc/newindex.html
For help with learning technology
applications like Netscape Mail, PowerPoint, Excel, etc.
Computers
& Composition documentation web site
http://addison.english.purdue.edu/candc/compdoc.htm
For help with learning technology
such as Account Summary Application, Netscape Mail, HTML, etc.
PUCC information
http://labinfo.cc.purdue.edu/
For information about open labs on
the Purdue campus. If you need personal help with your Purdue career account--e.g.,
you lose your password, your password doesn't work--then you can get help
in Math 231.
professional
writing web site
http://addison.english.purdue.edu/pw
course
description required
materials course
policies required
assignments grading web
resources
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updated 8.23.00
Please send corrections
and suggestions to: RebeccaL@purdue.edu
professional
writing business
writing technical
writing dept.
of english
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